This wall-mounted, residential air conditioning unit follows a radical new approach: it tries to be as unobtrusive as possible. The appearance is that of a single, simple, yet slightly softened two-dimensional surface. The ventilation apparatus is hidden at the top and is modestly visible when the unit is in use. This design turns a traditionally chunky, ugly household appliance into a neutral and aesthetically-pleasing piece of furniture that blends into every interior.

Detailed user research prior to the design stage provided valuable impulses for the development of this product.
 
Our expert consulting service, which is all about ensuring that good design becomes a good product, included detailed assistance during final development stages of this appliance as well as supporting product launches in Belgium and Italy (Salone del Mobile 2010).

 

Product Launch    2010
Disciplines   User Experience Research
    Product Design
    Expert Consulting
Awards   iF award
    red dot award